The votes are in. Last month anycolleges.com asked 5000 high school seniors across New York and the tri-state area that if they didn’t end up going to college and pursuing a career that required a college degree what would be there number one choice for a career that did not require one. The most popular choice? Digital marketing roles with SEO specialists in New York at the top of the list.
What is an SEO specialist? It is a role that helps business owners get their company websites to the tp of the organic search rankings where they will have higher visibility in the most desirable place to be found – when customers are looking for them.
According to payscale.com the salary for an SEO specialist can starts at around $50,000 per annum if they have between 1-4 years of experience. They earn an average total compensation (includes tips, bonus, and overtime pay) of $50,444 based on 20 salaries surveyed. More than that, a mid-career Senior Search Engine Optimization (SEO) Specialist with 7 years of experience can earn an average total compensation of $59,322 based on 19 salaries surveyed. Whats even better is that the skills you can learn are so flexible, dynamic and in demand that you can easily take the lessons compounded and turn them into building your own SEO agency where, if handled correctly, the earnings of running a successful business owner can far outweigh those of a college graduate who begins a career in most if not all of the most commonly chosen majors. Of course career earnings are not the only comparable determinate in the right decision for high school graduates, you also have to consider the removal of college education debt. This can be as high as $300,000 for some courses which can lead to a lifetime of stress and commitment to careers that you may fall out of love with before you have paid off the loans you have taken out in order to afford the course in the first place.
Food for thought!